Jessica Henricksen – Chief Operating Officer
Jess is the Chief Operating Officer at RobustWealth. She is responsible for ensuring that day-to-day operations run smoothly while maintaining course as we work to achieve RobustWealth’s strategic initiatives. Before joining the team, she spent 20 years at the Principal Financial Group®, most recently as Director, Individual Investor – Direct to Consumer. Her latest initiative was to build out a Direct to Consumer strategy with a focus on Principal’s digital advice offering. Jess earned her bachelor’s degree in management with a minor in economics at the University of Northern Iowa.